Saudi Media Forum: "the future of radio is already here"
“New opportunities in media are helping us open up to the world,” said Prince Abdulaziz bin Salman Al Saud at the opening of this week’s Saudi Media Forum in Riyadh. At the conference and forum there is a focus on media, the economy, energy, AI technologies, politics and entrepreneurship. In another session on the first day of the conference titled The Future of Radio Begins Now, World DAB’s Jacqueline Bierhorst and MBC Music Group’s Group Director of Audio Ziad Hamza discussed the importance of being digital with session host Ghadeer Al-Shehri, a presenter at local station AlUla FM. Jacky said: “In my own country, FM listening is 30% and the rest is digital, this is a common trend in Europe where digital broadcasting has gained a huge audience.”
(RadioInfo Asia) Read more